El Paso Electric’s website redesign came to life through the collaborative efforts of multiple teams, including their PR/Advertising agency, Hahn. Weekly communication and the joint effort guaranteed that no detail went unnoticed. The result is a modern website with a clear layout and an optimized user experience for better navigation.

Cheryl Mele, Chief Technology Officer at El Paso Electric shared her thoughts on the project: “The launch of the new El Paso Electric website represents a pivotal step in enhancing how we connect with and serve our customers. This milestone reflects the dedication, expertise, and collaborative spirit of everyone involved in bringing this vision to life. We are proud to provide a platform that prioritizes innovation, accessibility, and user experience, and we are grateful for the partnership and hard work that made this achievement possible.”

Custom Development

The El Paso Electric website was built from the ground up, entirely reprogrammed using a bespoke modular approach. This custom website development required over 12,000 lines of code- shoutout to our Sr. Solutions Developer, Mason! We developed the site from scratch as custom content management system (CMS) featuring over 200 pages and a fully responsive functionality.

The CMS empowers the client to edit elements and update content as needed. Every page features customizable sections that let the El Paso Electric team make changes effortlessly without any coding skills.

A Positive User Interface

The Electric company serves 460,000 customers in the El Paso and Las Cruces regions. Given the large customer base, the goal was to simplify the volume of information on the site for better accessibility. Our goal in every website development project is to focus on crafting a positive, user-friendly experience. 

Resources were reorganized to ensure a seamless user-experience every visit. The site offers an in-depth look into El Paso Electric’s history, mission/vision, current projects, payment options, outage information, in addition to their leadership team and board of directors. Users can also access contact information for different departments, making it simple to connect with the right person for their specific needs.

Simplify your website design and management with our custom CMS. Call (915) 351-8440 or fill out a contact form for a quote today!

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Tiffany Rodriguez

Tiffany Rodriguez is a Digital Marketing Specialist at Stanton Street, a web design and development company in El Paso, TX. Tiffany is responsible for implementing online strategies for our clients based on research and best practices. Her specialties include email marketing, SMS marketing, social media, branding, digital/print media, media management, and copywriting.

About Stanton Street
We help organizations amplify their online presence by building engaging websites, creating successful digital marketing campaigns, and tackling the $%^#/, so they can build their brand, grow their business, and reach their full potential.